About Us

The group of companies, "Sima Group" has an international supplier of sweets for more than 50 countries.

The company has developed since 1961 to reach a global position through 3 factories that produce more than 20,000 tons of high quality products of desserts, toffee, chocolates, gum, wafer and lollipop.

Our Vision

We will build on our heritage and long history of the development of manufacturing and distribution of products of high value Sweets to win the hearts and minds of the consumer in the Middle East and selected international markets.

Will strive to achieve this by working hard to accommodate the needs of the consumer and building strong brand names and business relationships based on win-win partnership with our suppliers and rely on a team of qualified professionals whom we consider their development and reward of our highest priority.

We are dealing with people fairly and with dignity and respect.

Our Mission

To win the hearts of our customers, deliver quality products, be a good member of the world society through our practices with integrity and Fairness.